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Membership in the HKDMA instantly connects
you with the region's only marketing association
- and all of its members. You'll gain
access to a wealth of opportunity and professional
assistance.
1. Influence - Get a direct line to the
HK Legislative Council
2. Protection - Keep abreast of best practices
and achieve customer satisfaction
3. Competitive Advantage - Become a key
player through increased exposure
4. Powerful Knowledge - Put our vast knowledge
base to work for your business
5. Professional Development - Take advantage
of exciting training and networking opportunities
with your direct marketing peers
Register now to become a member and become
a member of Hong Kong's Direct Marketing
elite.
| Membership Application |
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size: 67kb |
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| Membership Information Sheet |
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size: 55kb |
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| Code of Ethics |
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size: 54kb |
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| Code of Practice - Person to Person Marketing Calls |
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size: 59kb |
1. How does membership help me stay on
top of Legislative Council decisions?
As the only body for the industry in HK,
the HKDMA can keep you informed of developments
as soon as they happen - and sometimes
before. Our experience and scope also means
that we are frequently called upon to help
politicians make decisions. We are committed
to preserving a profitable environment,
uninhibited by restrictive and inappropriate
regulations, and lobby effectively to protect
the marketplace and your interests.
2. What kind of protection will my company
have as an HKDMA member?
The HKDMA can provide member companies
with the guidelines for self-regulation,
privacy, and global best practices in data
protection, fair-trading, telemarketing
and e-commerce. This enables members to
solve customer complaints internally, thereby
reducing the risk of unnecessary government
intervention and expensive litigation.
3. How can I use my membership to increase
business?
As a member, you'll be eligible to display
the exclusive HKDMA logo - a valuable trustmark
for your business that sends a strong message
of compliance with world class standards
in good business practice, thereby promoting
a distinct competitive advantage to winning
B2C and B2B confidence.
4. What can I expect to learn as an HKDMA
member?
As a professional or individual member,
you'll have access to a whole world of
direct and interactive marketing knowledge.
The HKDMA is committed to providing its
members with up-to-the-minute news and information
on key developments affecting the industry.
This is communicated through the HKDMA website
as well as news feeds and email updates.
In addition you'll get access to our
world-class information services, including:
statistical information, research, best
practice guidelines, HK legislative Council
regulations, partner association information
libraries and more.
5. How does my company benefit from seminars
and other events?
The HKDMA sponsors a wide range of events,
seminars, workshops and luncheons throughout
the year to help our members encourage the
building of client relationships, increase
their knowledge base, keep up to date with
future industry directions, and gain exposure
to potential clients and suppliers in all
areas of direct and interactive marketing.
Seminars and workshops are intensive and
participatory. They feature leading marketing
experts who share their insights on a diverse
range of industry subjects.
Business promotion and networking opportunities
are designed to introduce members to a network
of key industry people and the latest ideas.
Sponsorship and advertising packages available
to HKDMA members allow organisations to
maximise their exposure at targeted industry
specific events.
Guest speaker opportunities
allow members to contribute to the industry
and increase their professional profile.
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